Conventional wisdom in the world of Indie Publishing says that if your book isn’t selling well then change the price, change the blurb, or change the cover. Maybe change all three. We have control and we should use it.
I’ve done more with price than anything else, but today I got embarrassed by some old covers, so I decided to update them. To my credit (or shame?) I intentionally designed the older covers to be a little campy, and more porny than anything else. I assumed that badly designed covers might sell more books. I’m not sure that was sound thinking.
I redid three covers today, all with very different tones. They should be live on Amazon soon, and I’ll see if they make any shred of difference in terms of sales. On the bright side, they can’t go down.
